The Benadryl brand campaign takes a lighthearted approach, mixing humor with its familiar themes of comfort and relief. It playfully highlights the challenges of allergy season, where sneezing and sniffles take center stage. Each ad features fun imagery and clever headlines, reassuring us that Benadryl is ready to help. The signature pink packaging shines like a superhero cape, ready to chase away discomfort. With a touch of humor, the campaign reminds us that while allergies can be annoying, relief is just a dose away, encouraging us to enjoy life even when pollen is in the air.
CREATIVE TEAM - CD: BURKETT \\ ACD\AD\D: ROMERO \\ CW: RUSSELL
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