McDonald’s gave some of Southern California flagship restaurants a modern makeover with a relaxed, coastal style, inspired by the region’s casual, sunny vibe. The redesign featured updated exteriors, interiors and a more welcoming atmosphere. Along with the new look, McDonald’s introduced "Create Your Taste" burgers, letting customers personalize their meals with a variety of premium toppings. This aimed to enhance the dining experience and cater to the diverse tastes of SoCal burger fans.
CREATIVE TEAM - CD: FRANK \\ ACD\AD\D: ROMERO \\ CW: GRAAN \\ D: FREDDY
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